What search engines read beyond the page: schema.org JSON-LD for products with offers, breadcrumbs, the store and its search; hreflang links between a store's languages; canonical URLs for products and categories; a meta description where a page has none.
The JSON-LD a product page of the demo store carries.
What it does
Product, Offer, BreadcrumbList, Organization and WebSite JSON-LD
